B2B MessagingBlender B2B Marketing BlogsBrand Messaging How to structure your messaging to increase sales. The most compelling language you can use to sell focuses on the pain points of…Philip JonesSeptember 12, 2019
Blender B2B Marketing BlogsBrand Messaging Does Branding Matter for B2B Sales and Marketing? As a B2B company, your product doesn’t make your customers look cool when they wear…Philip JonesFebruary 25, 2019
Brand Messaging Can You Pull the Psychological Trigger That Prompt Buyers to Act NOW? How heuristics exponentially amplify your marketing and sales results. Do you understand how your prospects…Philip JonesJune 20, 2017
Brand Messaging Detonate Boring Advertising and Make a Name for Your Brand …After all you are ‘da bomb! Ads. Ads. Ads. They are everywhere you turn. On your computer screen, smartphone, the billboards…Philip JonesMay 19, 2017
Brand Messaging Ad Agency Lingo Got You Confused? Let’s Break It Down Right Now. It’s a fact of life; we hate it when companies use indecipherable techno-jargon to talk…Philip JonesMay 11, 2017
Brand Messaging Understanding The Buyer Persona: A Path to Branding Your Business One of the most common marketing challenges for businesses that sell to businesses is managing…Philip JonesAugust 15, 2016
Brand Messaging How Inconsistent Branding Sabotages Your Business’ Growth Many of our clients ask for help with their branding, without really knowing what a…Philip JonesJuly 15, 2016
B2B MessagingBlender B2B Marketing BlogsBrand Messaging Quality and Customer Service Are Killing Your B2B Sales Messaging You are competing to be the best, right? Of course you are, but your bias…Philip JonesJuly 28, 2015