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Budgeting and Marketing ROI

It never fails. In Q4, two different phenomena hit marketing departments—either belts get tightened or…

Philip JonesSeptember 23, 2019

The most compelling language you can use to sell focuses on the pain points of…

Philip JonesSeptember 12, 2019

The best way to maximize your digital marketing investment is to properly target the right people…

Philip JonesAugust 20, 2019

A drip campaign is a series of emails that are sent automatically on a set…

Philip JonesAugust 14, 2019

In today’s B2B digital marketing landscape, the media available fall into three categories: owned, earned…

Philip JonesAugust 14, 2019

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